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Case Study: Route Optimization

Resolving Overpaid Freight: How We Cut Transit by 5 Days and Saved 15%

A detailed review of our Transpacific carrier-neutral routing restructure for Itdo (Big Stocks) from Ho Chi Minh City to New York.

Client Name Itdo (Big Stocks)
Industry Food & Beverage (F&B)
Trade Corridor HCMC (Cat Lai) to New York (NY/NJ)
Services Provided Ocean Freight (FCL), Customs Audits

🔴 The Challenge

Itdo (Big Stocks) imports large volumes of shelf-life-sensitive food and beverage ingredients from Ho Chi Minh City to New York. The client was experiencing severe, persistent issues with their previous logistics provider, including:

  • Suboptimal, Slow Routing: Transit times routinely exceeded 35-37 days due to unnecessary transshipment stops.
  • Inflated Ocean Freight Rates: The previous forwarder relied on limited, rigid service contract tiers, overcharging during peak capacity windows.
  • U.S. Customs (CBP) Vulnerabilities: Incomplete AMS/ISF documentation filing led to repeated document examinations, custom holds, and potential regulatory fines.

🔵 The Solution

Mai Phuong Logistics deployed our Dedicated Task Force to completely overhaul the client's Transpacific logistics chain. We implemented a three-tier intervention:

1. Carrier-Neutral Route Redesign

Instead of placing cargo into rigid alliances, we leveraged our direct contracts with multiple Tier-1 global ocean carriers to create a carrier-neutral slot framework. We matched the exact shipment window with the fastest direct services, choosing optimized port-pair combinations that bypass congested transshipment hubs.

2. Dual-Layer Customs Compliance Pre-Filings

We deployed our Risk Management Framework to establish strict standard operating procedures (SOPs). Our export team audited all packing lists, commercial invoices, and HS classifications 72 hours before vessel loading. We pre-cleared AMS and ISF submissions directly with U.S. CBP agents, securing "green lane" validation.

🟢 Key Achievements & Results

  • 15% Cost Savings: Restructured ocean freight contracts and slot options yielded immediate, long-term rate optimization.
  • 5 Days Cut from Transit: Restructured direct routes reliably brought ocean transit down from 35+ days to a stable 30 days.
  • 100% Green Lane Clearance: Complete elimination of CBP cargo holds, exams, or demurrage charges at NY/NJ ports.

Impact Metrics

15% Ocean Freight Cost Savings
-5 Days Transit Time Reduction
100% Customs Compliance Rate
"The routing agility and compliance auditing provided by Mai Phuong Logistics saved us thousands in freight costs and completely eliminated cargo holding risks in New York."
Logistics Director, Itdo

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